
Five Key Questions to Ask Yourself When Co-Creating
[lwptoc] When it comes to involving others to co-creating, get in the mindset of putting others first. Focus on the design of the communication to
This confidential analysis reveals how your leadership approach impacts employee engagement, workplace culture, and your organization’s reputation in the market.
Featured in WSJ, Forbes, CNBC, Fox Business • All results confidential
All results are kept confidential
Partnering with CEOs and enterprise leadership teams to build cultures people love — driving talent attraction, retention, and market reputation at scale.
Louis Carter is a world-renowned organizational psychologist transforming how companies approach employee engagement, recruitment, and retention. As founder and CEO of Best Practice Institute, Louis created the groundbreaking Most Loved Workplace® methodology and the MLW HR analytics platform.
With 12 bestselling leadership books including “In Great Company: How to SPARK Peak Performance” (McGraw Hill), Louis brings decades of research to organizations worldwide. His data-driven approach produces 2-4× better retention, talent acquisition, and performance than non-certified workplaces.
Lou received his graduate degree in Social-Organizational Psychology from Columbia University with honors.
The only independent workplace certification built on evidence, not empty accolades. Prove your culture, attract top talent, and gain a measurable competitive advantage
Louis Carter is a world-renowned organizational psychologist, founder, and CEO of best practice institute, most loved workplace, the MLW hr analytics and machine learning saas platform, and love of workplace index used by thousands of companies to certify and develop most loved workplaces.
Carter is the author of 12 books on leadership, including in great company, published by McGraw Hill, the most loved workplaces lists published in Newsweek, and host of the leader show on Newsweek.
A critical factor driving success in the corporate world is strong leadership. A great leader, even in the most challenging environments, can coach, guide, inspire, and maintain team spirit.
I’ve had the pleasure of offering leadership coaching to executives in several Fortune 500 companies and governments, including the U.S. Department of Defense and the United Nations.
Sandy Wells
Chairman, Frances Hesselbein Leadership Forum, and Editor-in-Chief, Leader to Leader Journal
Lou is an experienced leadership and human resource development professional with
A keen ability to link business and human resource strategy. A “big picture” thinker, he is creative and innovative. He quickly grasps the nature of organizational challenges; his solutions are practical and actionable. Lou personifies high energy and action!
Ray Williams
CEO Springfield Clinic
Lou has helped me with my Executive Team, Board of Directors and my leadership in immeasurable ways.
He provides help on all aspects of business. Lou has facilitated, coached, advised me, my board and team and provided many more business and HR services beyond executive coaching with exceptional results that we would never have achieved otherwise.
Karen Dyson
Lt. General, US Army (retired)
Carter’s guidance through best practices checklists and immediate action steps
Give every leader a place to start or improve leadership skills, build effective teams, continue to grow and, ultimately, achieve positive results.
Hubert Joly
Chairman and CEO, Best Buy
Louis Carter explores the humanity of an organization and the importance of emotional connectedness —
Offering a set of frameworks and a plethora of practical examples and approaches that can help unleash the power of the people and extraordinary performance.
Brian Bules
Head of Talent, GSK
Lou has an extraordinary ability to see the big picture
To understand how leaders, teams and organizations can achieve remarkable results.
Marshall Goldsmith
Rated #1 Executive Coach and best selling author of What Got You Here Won’t Get You There
Leaders and managers are going to fall in love with Louis Carter’s coaching…
Louis gives you a simple process to become a better and more effective leader through his own methods of co-creating and achieving real tangible goals.
Sandy Wells
Chairman, Frances Hesselbein Leadership Forum, and Editor-in-Chief, Leader to Leader Journal
Lou is an experienced leadership and human resource development professional with
A keen ability to link business and human resource strategy. A “big picture” thinker, he is creative and innovative. He quickly grasps the nature of organizational challenges; his solutions are practical and actionable. Lou personifies high energy and action!
Ray Williams
CEO Springfield Clinic
Lou has helped me with my Executive Team, Board of Directors and my leadership in immeasurable ways.
He provides help on all aspects of business. Lou has facilitated, coached, advised me, my board and team and provided many more business and HR services beyond executive coaching with exceptional results that we would never have achieved otherwise.
Karen Dyson
Lt. General, US Army (retired)
Carter’s guidance through best practices checklists and immediate action steps
Give every leader a place to start or improve leadership skills, build effective teams, continue to grow and, ultimately, achieve positive results.
Hubert Joly
Chairman and CEO, Best Buy
Louis Carter explores the humanity of an organization and the importance of emotional connectedness —
Offering a set of frameworks and a plethora of practical examples and approaches that can help unleash the power of the people and extraordinary performance.
Brian Bules
Head of Talent, GSK
Lou has an extraordinary ability to see the big picture
To understand how leaders, teams and organizations can achieve remarkable results.
Marshall Goldsmith
Rated #1 Executive Coach and best selling author of What Got You Here Won’t Get You There
Leaders and managers are going to fall in love with Louis Carter’s coaching…
Louis gives you a simple process to become a better and more effective leader through his own methods of co-creating and achieving real tangible goals.
Sandy Wells
Chairman, Frances Hesselbein Leadership Forum, and Editor-in-Chief, Leader to Leader Journal
Lou is an experienced leadership and human resource development professional with
A keen ability to link business and human resource strategy. A “big picture” thinker, he is creative and innovative. He quickly grasps the nature of organizational challenges; his solutions are practical and actionable. Lou personifies high energy and action!
Ray Williams
CEO Springfield Clinic
Lou has helped me with my Executive Team, Board of Directors and my leadership in immeasurable ways.
He provides help on all aspects of business. Lou has facilitated, coached, advised me, my board and team and provided many more business and HR services beyond executive coaching with exceptional results that we would never have achieved otherwise.
Karen Dyson
Lt. General, US Army (retired)
Carter’s guidance through best practices checklists and immediate action steps
Give every leader a place to start or improve leadership skills, build effective teams, continue to grow and, ultimately, achieve positive results.
Hubert Joly
Chairman and CEO, Best Buy
Louis Carter explores the humanity of an organization and the importance of emotional connectedness —
Offering a set of frameworks and a plethora of practical examples and approaches that can help unleash the power of the people and extraordinary performance.
Brian Bules
Head of Talent, GSK
Lou has an extraordinary ability to see the big picture
To understand how leaders, teams and organizations can achieve remarkable results.
Marshall Goldsmith
Rated #1 Executive Coach and best selling author of What Got You Here Won’t Get You There
Leaders and managers are going to fall in love with Louis Carter’s coaching…
Louis gives you a simple process to become a better and more effective leader through his own methods of co-creating and achieving real tangible goals.
Evidence-based insights on leadership, workplace culture, AI in HR, and organizational change from Louis Carter.
By Louis Carter, Founder & CEO, Most Loved Workplace I’m 6 hours deep into AI tools today and its only 9:43am. Again. I’m burning through tokens like a venture-backed startup burns through Series A cash.
Introduction I have been studying workplace dynamics for 25 years. And I have never seen a hiring market quite like this one. Cangrade’s 2026 Hiring Outlook calls it the “precision era.” The phrase is accurate:
What Generative AI Reveals About Corporate Volunteering Generative AI now allows investors, regulators, and employees to evaluate corporate volunteering claims at scale. Early AI audits show that many programs described as “volunteering” deliver limited participation,
Introduction Here is what most hiring teams get wrong about recruiting: they think the job posting is where candidates make decisions. It is not. The research is unambiguous. 95% of candidates research a company before

[lwptoc] When it comes to involving others to co-creating, get in the mindset of putting others first. Focus on the design of the communication to

Leaders in the workplace often struggle with gaining acceptance for ideas or solutions to problems. It does not matter if your ideas are brilliant if

[lwptoc] Use our tools, guides, and processes to develop, assess, and become even more successful in living your leadership philosophy. We have helped over 42,000

[lwptoc] When it comes to involving others to co-creating, get in the mindset of putting others first. Focus on the design of the communication to

Leaders in the workplace often struggle with gaining acceptance for ideas or solutions to problems. It does not matter if your ideas are brilliant if
“Leaders and managers are going to fall in love with Louis Carter’s coaching… Louis gives you a simple process to become a better and more effective leader through his own methods of co-creating and achieving real tangible goals.”
Rated #1 Executive Coach, Bestselling Author of 'What Got You Here Won't Get You There'
“Lou is an experienced leadership and human resource development professional with a keen ability to link business and human resource strategy. A ‘big picture’ thinker, he is creative and innovative. He quickly grasps the nature of organizational challenges.”
Chairman, Frances Hesselbein Leadership Forum
“I’ve had the pleasure of offering leadership coaching to executives in several Fortune 500 companies and governments, including the U.S. Department of Defense and the United Nations.”
CEO, Springfield Clinic
Louis Carter uses a proven methodology rooted in social-organizational psychology to help CEOs and leadership teams build emotionally connected, high-performing workplaces. His approach combines the MLW HR analytics platform, the Love of Workplace Index, and decades of research from 12 bestselling leadership books to produce measurable results — including up to 94% higher retention and 2-4× greater productivity.
Most Loved Workplace® certification is the only independent workplace certification built on evidence, not empty accolades. It uses the Love of Workplace Index, a data-driven methodology developed by Louis Carter and Best Practice Institute, to measure and validate genuine employee engagement and culture. Companies like Crocs, Canon, Chipotle, BlackBerry, ACE Hardware, and Patagonia have been certified.
The Love of Workplace Index is a proprietary assessment tool developed by Best Practice Institute that measures how employees truly feel about their workplace. It evaluates systemic collaboration, positive future vision, values alignment, respect, and company mission — providing organizations with actionable, data-driven insights to improve culture and business outcomes.
The application takes just 1-2 minutes to start. The full process involves six steps: Apply, Validate, Evaluate, Certify, Promote, and Activate your talent advantage. The timeline depends on your organization's readiness, but most companies complete the process efficiently with support from the BPI team.
Research shows that Most Loved Workplace® certified organizations experience up to 94% higher retention, 2-4× greater productivity, improved talent acquisition, and significant gains in employer brand reputation. These outcomes are driven by emotionally connected leadership and data-driven culture strategies.
CertCheck (certcheck.mostlovedworkplace.com) is a tool that allows organizations to quickly assess their workplace culture readiness. It provides an initial evaluation of where your organization stands relative to Most Loved Workplace® standards, helping you understand what steps are needed to achieve certification.
Join the elite organizations that have discovered the competitive advantage of becoming a Most Loved Workplace®.
Join the elite organizations that have discovered the competitive advantage of becoming a Most Loved Workplace®
Founder of Most Loved Workplace®. Organizational Psychologist. Author. Speaker.